Web Sites

Building a web site starts with understanding what is to be achieved. This just involves thinking about what your customers are looking for to help them decide if that want to enquire and buy. They want general information on your services and products - this usually needs to be in words and images. They want to know costs and availability of your services or products, location, who they are dealing with and how to get in touch. Looking at what other web sites are doing in your area or are your type of business is a good way to start to understand this if you are not already familiar with how competitors do this.

Doing this will give you an idea of the pages that will be needed to make your site up. Then you will write the content for those pages and you simply do this with your customers in mind, selling what you offer, any benefits, unique or special aspects that may separate you from others in the area and what of course is right for the page you are writing for.

Net Reaction can guide on what you might need. The text will then be revised to ensure that it stands a good chance of being seen as relevant to browsers search queries. See here for more on Search Engine Optimisation.

Some current Net Reaction web sites:

	Luxury self catering farm cottage in the Whiteadder Valley in the Scottish Borders. Launched Sept 2009.
	Hanse Schiffstechnik International - an international product markeing company in the marine indsutry based in Hampshire. www.hsi-uk.com
	4 star self catering in Newcastleton in the Scottish Borders. www.yethouse.co.uk
	Simon Williams Photography Edinburgh Photographer - Simon Williams.
	Courtyard House (launched August 2008) Self catering cottage in the Scottish Borders.
	Flight Hand-woven textiles business in the Scottish Borders.
	Holiday Cottages and Apartments near Kelso and in Edinburgh www.kelsocottages.co.uk The client required a completely new site to go along with two other web sites for the same properties. The clients is updating the site themselves with Adobe Contribute.
	Self Catering Cottages near Coldstream www.lochton.net
	Holiday Lodges and Apartments at Appin Argyll www.appinhouse.co.uk The client required a revamp of the existing site. This required a substantial re write of the code along with some new design and layout and requirements for Searh Engine Optimisation. The clients update the site themselves with Adobe Contribute
	TFC Food Services, Melrose www.tfcfoodservices.com The client required a revamp of the existing site. This required a substantial re write of the code along with some new layout and requirements for Search Engine Optimisation. The clients will be updating the site themselves with their own web software
	Part of a complex of privately owned lodges, Craigmaha Lodge, Loch Tay www.highland-lodge.co.uk
	Self catering cottages near Kelso www.hendersyde.co.uk The client updates this new web site with Adobe Contribute
	Self catering cottages near Kelso www.roxburgh-barns-cottages.co.uk
	Self catering lodges, Rowardennan, Loch Lomond www.sandwood-lodge.co.uk This site features a series of changing images on the Home page with Flash
	Bed & Breakfast and Self Catering by Loch Lomond Farm based accommodation
	2002 - Group site for Portland Hotels 6 hotels across Scotland. (Site superceeded 2008)

WWW www.net-reaction.co.uk